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ARCHITECT OF GROWTH
STRATEGIST OF RISK

For over a decade, I have been the unstoppable force behind $500M+ in revenue growth for global brands and high-risk industries.

As a multi-award-winning Chief Marketing Officer (CMO) and global business strategist, I deliver elite marketing, growth, and commercial advisory on a worldwide scale. I didn't get here by following the rules; I built a career on the belief that you were never meant to blend in.

ONE VISION THREE PILLARS OF EXPERTISE.

Success in today's market requires more than just a specialist; it requires a commercially driven strategic executive who bridges the gap between high-yield digital acquisition and rigorous on-the-ground execution. I specialise in transitioning fragmented business portfolios into unified, highly profitable commercial engines.

01 THE GROWTH STRATEGIST

I engineer full-funnel growth architectures for B2B and B2C markets, driving omni-channel customer acquisition.

My strategies have actively unlocked $1.8M in annualized revenue lift for clients by slashing Customer Acquisition Costs (CAC) and optimising conversion rates.

I direct cross-functional global agencies and manage multi-million-dollar performance marketing roadmaps across Meta, Google, and LinkedIn.

02 THE PUBLICITY  MASTERMIND

I provide enterprise-level public relations, media relations, and high-stakes crisis advisory.

I engineer comprehensive PR and visibility strategies to maximise media coverage, cultural impact, and consumer engagement.

I have successfully orchestrated rapid-response media and legal positioning during complex cross-border public relations crises.

03 COMMERCIAL ENGINEER

I align aggressive go-to-market strategies with underlying operational ledgers and human capital infrastructure.

I leverage predictive data modelling, automated CRM workflows, and advanced behavioural segmentation to amplify revenue.

I command comprehensive marketing and commercial risk due diligence for strategic M&A expansions and takeovers.

FROM APPROVAL-SEEKER TO UNSTOPPABLE FORCE.
UNAPOLOGETIC AUTHENTICITY.

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I build a strategy around who you are, NOT who you were told to be or who other people expect you to be.

With over 15 years of executive growth, marketing and media leadership, my proven track record spans mid-market enterprises, cultural institutions, and Fortune 500 companies. I have executed bespoke project management and brand activations for elite global entities, including UBER, Qantas, Tourism Australia, Accor Hotels and Channel 9.

 

Whether you are scaling a SaaS platform, navigating global market entry, or optimising complex venue operations, I provide the systems and risk-mitigation strategies that turn your business into an unstoppable force.

BRAEDENRHYS

THE INTERSECTION OF AMBITION AND ACTION

You deserve a strategist who refuses to blend in. From scaling high-risk businesses to managing multi-million-dollar marketing budgets, I ensure that my clients never have to figure it out alone.

How can I help you move forward today?

Not ready for a consult? Let's grab a cocktail! I'm always open to connecting with fellow professionals in the community. Connect on LinkedIn or Instagram

Multi-Award Winning Global Growth Marketing & Commercial Strategist

Sydney New South Wales Australia

braeden.rhys@axisglobal.co

LinkedIn Instagram

Expertise

 

Brand Architecture

Business Strategy​

Crisis Communications

Growth Engineering

Enterprise PR

M&A

My Story

 

My Story

Press & Media​

International Awards

Community Advocacy

The 'Irreplaceable' Man

Contact Me

© 2026 Braeden Rhys. All Rights Reserved. Website Design by Axis Global Co Pty Ltd

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